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Freestyle Digital Media Announces The Release of ‘Hard Breakers’ and ‘Swinging with the Finkels’

By Michael Schilf · April 9, 2012

First titles to be released under a newly inked distribution agreement with Gaiam

Los Angeles, CA(April 9th, 2012)- Freestyle Digital Media, LLC (FDM) announced the release of two new feature comedies “Hard Breakers” starring Sophie Monk and Cameron Richardson, and “Swinging with the Finkels” with Mandy Moore and Martin Freeman. These are the first titles to be released in a new partnership with Gaiam, Inc. who is handling DVD sell through for all Freestyle Digital Media film releases. Both films will have a street date of July 3, 2012.

The deal was brokered by Susan Jackson, CEO of Freestyle Digital Media, and Sam Toles, Gaiam’s Vice President of Content and Acquisitions.  Freestyle Digital Media will continue to handle online film rentals and VOD directly.

“We have watched Gaiam’s growth and are very excited to be working with the largest independent DVD distributor in America,” said Jackson. “Gaiam’s excellent track record with quality product made them a great fit for Freestyle Digital Media.”

Freestyle Digital Media’s recent slate of releases includes DEADHEADS, the acclaimed horror-comedy from directors Brett and Drew Pierce, SWINGING WITH THE FINKELS starring Mandy Moore and directed by Jonathan Newman, and TOMORROW, WHEN THE WAR BEGAN directed by Stuart Beattie, which also marked the first feature film debut on Facebook back in February.

About Freestyle Digital Media:

Freestyle Digital Media, LLC was launched in November 2011 by its CEO Susan Jackson who is Co-President and founder of top independent theatrical distributor Freestyle Releasing, LLC and North American sales company Turtles Crossing, LLC. Freestyle Digital Media supplies quality commercial film and TV content directly to all US VOD/SVOD rental DVD/Kiosks and theaters using the latest cloud-based technologies to automate digital workflow.  Freestyle’s goal is to provide fresh, well-marketed product and stay on the cutting edge of the ever-compressing windows to ensure that their partners benefit from a platform that delivers an anytime-anywhere capability in the medium of their choice and a positive digital viewing experience on any device in any location. Jackson has partnered in FDM with Steve Harnsberger and Mark Borde.  Harnsberger is FDM’s Executive Vice President of Business Development and Borde is the company’s EVP of Theatrical Distribution.

About GAIAM: 

Gaiam, Inc. (Nasdaq: GAIA) is a leading producer and marketer of lifestyle media and fitness accessories. With a wide distribution network that consists of 62,000 retail doors, 14,400 store within stores, 5,600 media category management locations, a digital distribution platform and more than 10 million direct customers, Gaiam is dedicated to providing solutions for healthy and eco-conscious living. The company dominates the health and wellness category and releases non-theatrical programming focused on family entertainment and conscious media. In addition, Gaiam has an exclusive licensing agreement with Discovery Communications and other licensing partners. For more information about Gaiam, please visit www.gaiam.com or call 1.800.869.3603.